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Ampersand are a family owned business. We have been engaged in the importation and distribution of convenience products on the Irish market since 1947.
Trading with all retail groups we have established our position as a key player in the convenience sector. We successfully build our brands and provide an excellent level of service to 3000 FMCG customers.
Ampersand is Ireland's Leading FMCG distributor. Their website is an important tool to promote their products, suppliers and their customers too. A strategic marketing tools for this organisation.
This website is our high-level CMS to allow easy access to all web pages and navigation points. Advance search engine optimisation has been applied into the site with an additional service of a bulk email system added onto the service.
The site is a scalable website allowing for expansion of the service in the future.
On notable interest is the bespoke integration of the news articles, brands, and customers too. The CMS allows the administrator to easily manage these areas of the site with minimal effort. The CMS has been specifically designed for Ampersands specific requirements.
The Ampersand website was launched in August 2017.
In April 2020 Ampersand launched a new version of their website inline with the new mobile first strategy promoted by Google.
The new look website reflects where Ampersand are today as a modern, vibrant and dynamic family-company with a proud strong heritage and past and we are excited about our evolvement and the future.
The template selected by Ampersand is unique to their corporate identity and has been specially created for their unique marketing requirements. Modern fonts, the expansion of the news, brands and products have added to this content rich website.
We also added a news feed for their customer base as part of the re-development to help the distribution of the news articles along with social media integration.
It has been a great challenge to work on this unique design and to continue to help with the ongoing requirements of Ampersand.
The Ampersand website was updated in April 2020
“Working with Keith was a pleasure when updating our website. From the very start to the completion of the project, Keith was very attentive and offered his expert advice and developed options to assist us in achieving our objectives visually to create a modern, vibrant, and dynamic looking website. Keith would respond to emails, update any changes, or present alternative options promptly which made the whole process run very smoothly and efficiently. We are delighted with our new look website which serves as a shop front for Ampersand for both our Irish retail customers and potential new brand partners and thanks to KL Studios creates a memorable first impression.”
Sineád Smith
Marketing Manager, Ampersand Sales
April 2020
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In the ever changing world of the internet, it is not only the programming that allows your website to be seen but also that devices that use the internet that can you’re your website. Have you ever found a website on your iPhone or Android device only to find you have to squint to see the website?
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Our website hosting plans are design to accommodate any small site up to and including our enterprise solution for a SME. Our hosting plans last for periods of one year and within this time we will monitor your site to make sure that it continues to perform within its design specifications. Our hosting servers are managed 24 hours a day and incorporate may other features such as e-mail, security and data transfer resources.
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Electronic commerce, commonly known as e-commerce or eCommerce, consists of the buying and selling of products or services over electronic systems such as the Internet and other computer networks. The amount of trade conducted electronically has grown extraordinarily since the spread of the Internet. A wide variety of commerce is conducted in this way, spurring and drawing on innovations of other technologies.
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Content Management Systems, or CMS, is a set of processes and technologies that support the evolutionary life cycle of digital information. This digital information is often referred to as content or, to be precise, digital content. Digital content may take the form of text, such as documents, multimedia files, such as audio or video files, or any other file type which follows a content life-cycle which requires management.
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Probably your first question is, what is a domain? Well this is the name for your website address, like klstudios.ie. and there are many options that you can choose when registering and managing a domain. .com is usually a first choice option, but if you have a business or trademark registered in Ireland, you can register a .ie domain.
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Customer relationship management (CRM) consists of the processes a company uses to track and organize its contacts with its current and prospective customers. CRM software is used to support these processes; information about customers and customer interactions can be entered, stored and accessed by employees in different company departments. Typical CRM goals are to improve services provided to customers, and to use customer contact information for targeted marketing.
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Shopping cart software is used in e-commerce sites to assist people making purchases on-line. The software allows on-line shopping customers to place items in a cart. Upon checkout, the software typically calculates a total for the order, including shipping and handling (i.e. postage and packing) charges and the associated taxes, as applicable.
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The expansion of the internet has seen the advance of many great systems to easily monitor and manage your site. Foremost to this is a how easily you can manage content on your site without having to know anything about HTML or programming.
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